McDonald's Canada Price Freeze Ignites Fast-Food Price War
McDonald's Canada freezes prices on value meals for a year, triggering a defensive price war in a tough economy. Learn how this impacts consumers and the supply chain.
McDonald's Canada freezes prices on value meals for a year, triggering a defensive price war in a tough economy. Learn how this impacts consumers and the supply chain.
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McDonald's Canada freezes prices on value meals for a year, triggering a sector-wide battle. This defensive move in an inflationary climate will ripple through the entire Canadian food supply chain.
McDonald's Canada's decision to freeze prices on value meals for a year has triggered a competitive price war, putting pressure on rivals and the entire agricultural supply chain. Read the analysis.
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