Amazon Canada has tapped into the power of social media trends with a dedicated "Internet Famous" section, showcasing products that have gone viral on platforms like TikTok. This curated collection features items that have generated massive buzz online, but the real test comes from the thousands of verified customer reviews. We've compiled 33 of the current top-rated, viral products that Canadian shoppers are passionately recommending, proving that sometimes, the hype is absolutely real.
Skincare Sensations From K-Beauty to Drugstore Finds
The beauty and skincare category is a major driver of viral trends, and several products have achieved cult status. The Dr. Melaxin "Peel Shot" exfoliator, a K-beauty staple, has reviewers amazed at its ability to gently remove dead skin. One shopper noted it made their skin "baby soft" with "big balls of dead skin coming off," even smoothing a persistent callous.
Another K-beauty hit is the Bakuchiol Plumping Serum, a retinol-free alternative praised for shrinking pores and clarifying complexions. For a more accessible chemical exfoliant, The Ordinary's Glycolic Acid 7% Exfoliating Toner at just over $9 has transformed bumpy, textured skin into a smooth, glowy canvas for many.
Other standout skincare items include the COSRX Snail Mucin Under Eye Masks for intense hydration, Laneige's Neo Blurring Powder to mattify and blur pores, and the Arencia Korean Rice Mochi Face Cleanser, described as feeling like "skincare magic" that melts into the skin.
Wardrobe Winners and Everyday Essentials
Fashion and comfort finds are also dominating the viral charts. The Butterluxe leggings have captivated TikTok for their truly buttery-soft feel that holds up during HIIT and weight-lifting workouts, offering a smoothing effect without sacrificing performance.
A lightweight oversize long-sleeve crewneck, priced around $10, is hailed as the perfect modern tee or thin sweatshirt, while a holy grail plunging bralette provides comfort and light padding without the exaggerated push-up effect. For footwear, reviewer-beloved velvet ballet flats are called a "teacher's dream" for their comfort and style, and a vintage-style analogue watch offers a dainty, classic look.
Practical items are also getting love. A foldable "just in case" duffel bag is praised for its spacious yet packable design, and the Repel travel umbrella with a lifetime warranty is noted for its durability in windy conditions. For parents, a decoy toy cellphone with eight interactive modes is a proven distraction for toddlers.
Beauty, Home, and Wellness Must-Haves
The list extends into makeup, hair care, and home wellness. In makeup, E.l.f's Lash Xtndr Tubing Mascara at $8 is being gatekept by fans for its length, volume, and smudge-proof wear that removes easily. Clinique's Almost Lipstick in Nude Honey remains a perennial favorite for a perfect tinted balm.
Haircare highlights include the Bounce Curl Edgelift Curl Brush, a game-changer for defining curls and waves, and a keratin-infused ceramic flat iron that rivals high-end models for shine and smoothness. Monday Haircare Dry Shampoo is celebrated for its effectiveness and pleasant scent.
For home and wellness, Dr. Teal's Epsom Salt Magnesium Soak in lavender is recommended for pre-bedtime relaxation, and Eos's Crème de Pistachio Shea Better Body Lotion is going viral for its heavenly scent. Lumify Eye Drops are singled out for their exceptional redness-reducing results, and Dr. Bronner's Pure-Castile "Magic Soap" is a versatile staple for a deeply clean feel.
From the Anua Glass Skin Beginner Set for K-beauty newbies to a hybrid kid artwork frame and storage folder for organized display, these products showcase the diverse range of items capturing the attention—and loyalty—of Canadian Amazon shoppers. Based on the effusive reviews, these viral picks deliver on their promises, making the "Internet Famous" section a worthwhile stop for your next discovery.