Larry Tanenbaum's Kilmer Sports Ventures has invested in the Professional Women's Hockey League (PWHL), marking a major financial commitment to women's professional hockey. The investment, announced on June 22, 2026, aims to support the league's expansion and operational stability.
Details of the Investment
The exact amount of the investment has not been disclosed, but industry sources indicate it is a multimillion-dollar deal that will provide the PWHL with additional resources for player salaries, marketing, and infrastructure. Tanenbaum, chairman of Maple Leaf Sports & Entertainment, brings decades of sports management experience to the league.
According to a statement from Kilmer Sports Ventures, the investment reflects confidence in the PWHL's potential to grow and attract a broader audience. The league, which launched in 2023, has seen increasing viewership and sponsorship interest.
Impact on the League
The PWHL currently features six teams across North America, including the Montreal Victoire, who recently won the Walter Cup. The investment is expected to help the league expand to new markets and enhance player development programs.
PWHL Commissioner Jayna Hefford said, "This investment from Kilmer Sports Ventures is a testament to the hard work of our players and staff. It will accelerate our mission to build a sustainable and competitive league."
The league has faced challenges in securing consistent funding, but this deal signals growing corporate interest in women's sports. The PWHL plans to use the funds to improve facilities and increase media coverage.
Broader Context
Tanenbaum's involvement follows a trend of high-profile investors backing women's professional sports. The PWHL has also received support from the NHL and individual team owners. The investment is seen as a vote of confidence in the league's long-term viability.
With the 2026-27 season approaching, the PWHL aims to build on its momentum and attract new fans. The league's success could pave the way for further investments in women's hockey globally.
