Pet Valu, Canada's leading specialty retailer of pet food and supplies, is encouraging devoted pet lovers to make their furry family members a central part of the holiday festivities this season. The company has launched a comprehensive initiative designed to help pets feast on love alongside their human families.
An Immersive Digital Experience for Pet Parents
This month, Pet Valu unveiled a dynamic, digital holiday guide. This free resource offers an immersive experience filled with engaging images and expert advice. The guide provides detailed instructions on how to build special holiday bowls for pets, incorporating flavours and textures they love.
Pet parents can browse suggestions for everything from merry morsels and holiday harvest bowls to full festive feasts that are both nutritious and delicious. The guide also includes important holiday safety tips, a merriment meter to help owners gauge when their pet has had enough indulgence, and a helpful checklist for those traveling with pets over the holidays.
Win a Limited-Edition Artisan Dinnerware Collection
To help set the festive table for pets, Pet Valu is hosting the #FeastOnLove contest. From November 12, 2025, to December 12, 2025, participants have the chance to win the Feast on Love collection—a limited-edition holiday dining set.
The collection was designed and handmade by LAMBSHEAD, an artisan studio in Toronto specializing in small-batch, functional ceramics. It includes four playful holiday-themed ceramic bowls, four dinner plates, four snack plates, and one pet-safe bowl designed with pets' needs in mind.
To enter, pet parents must follow @petvalu on Instagram, leave a comment about their pet-friendly holiday tradition, and tag a friend. Three winners will be randomly selected to receive this special collection.
Giving Back to Pets in Need
While helping families celebrate with their pets, Pet Valu remains committed to supporting animals still waiting for their forever homes. The company is providing several opportunities for devoted pet lovers to participate in the season of giving.
Idan Driman, Vice President of Marketing at Pet Valu, emphasized this dual focus: "As we help pet parents unleash the fun and include their pets in all their holiday traditions, we are always mindful that many Canadian pets are still looking for forever homes and will spend their holidays in shelters and foster homes."
Alongside the digital guide and contest, Pet Valu is releasing a special calendar featuring Canadian pets to raise funds for pets in need. The retailer is also offering over 250 holiday products both in-store and online, ensuring every pet can enjoy the seasonal celebrations.
The complete holiday guide is available at https://guides.petvalu.ca/holiday-guide/, providing Canadian pet owners with everything they need to create memorable moments with their pets this holiday season.