The Batshaw Youth and Family Centres Foundation has initiated a significant new public awareness campaign aimed at rallying support for vulnerable young people across Quebec. The campaign, launched on December 29, 2025, seeks to shed light on the challenges faced by at-risk youth and mobilize community resources to aid them.
Campaign Spotlight and Key Messenger
Central to the new initiative is a compelling campaign video featuring Jasmine Brown. Her participation is designed to personalize the cause and connect with a broader audience, putting a relatable face to the foundation's critical work. The campaign's launch was announced via a press release, with the foundation emphasizing the urgent need for sustained public engagement and support for youth and family services.
The Mission of Batshaw Youth and Family Centres
Batshaw Youth and Family Centres is a pillar of support within Quebec's social services framework, specifically mandated to serve English-speaking youth in the Greater Montreal region. The organization provides a wide range of essential services, including:
- Protection for youth in situations of neglect or abuse.
- Rehabilitation and integration programs for young offenders.
- Support for families in crisis to foster safe and stable environments.
The foundation arm works tirelessly to secure the necessary funds and public backing to ensure these vital programs can continue and expand to meet growing needs.
Why This Campaign Matters Now
Launching at the year's end, this awareness drive highlights the ongoing and often heightened struggles vulnerable youth face during the holiday season and into the new year. The campaign is not merely about raising funds but also about fostering a deeper understanding of the systemic issues affecting young people. It calls on the community to become active participants in creating safety nets and opportunities for Quebec's next generation.
The ultimate goal is to ensure that every young person, regardless of their starting point in life, has access to the care, guidance, and resources they need to thrive. By amplifying stories and needs through figures like Jasmine Brown, the Batshaw Foundation aims to build a more compassionate and responsive support network across the province.
