Empty Seats at World Cup Match Raise Concerns Over Ticket Pricing
Empty Seats at World Cup Match Raise Pricing Concerns

GUADALAJARA, Mexico - FIFA reported an attendance of 44,985 for Thursday's World Cup match between South Korea and the Czech Republic in Guadalajara, but swaths of empty seats around the stadium have renewed concerns over ticket pricing and demand for the expanded tournament.

Empty Seats at Iconic Stadium

While more than 80,000 fans packed into the Azteca stadium to watch the opener between co-hosts Mexico and South Africa, the sight of unoccupied rows at the 46,000-seat stadium in Guadalajara, a city with a deep-rooted football culture, has intensified criticism of FIFA's commercial strategy for the first 48-team World Cup.

Fans Blame High Ticket Prices

Some fans at the stadium blamed the high ticket prices for the rows of empty seats and criticized FIFA for their pricing model. Reuters has contacted FIFA for comment.

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FIFA President Gianni Infantino on Wednesday defended FIFA's ticket pricing following criticism from supporters who argued the cost of attending matches had become prohibitive. He said ticket prices were on par with other major sporting events.

FIFA's Defense and Fan Concerns

FIFA has sold more than 6 million tickets for the tournament and previously highlighted strong interest from across the Americas, with Infantino saying demand had exceeded expectations by "a factor of 10 or more."

However, groups such as Football Supporters Europe (FSE) had warned that "extortionate" pricing would exclude ordinary fans. According to FSE, ticket prices for this tournament have jumped fivefold compared to the 2022 World Cup in Qatar.

South Korea beat the Czechs 2-1 in the Group A match.

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