Ontario Festive RIDE Campaigns Launch This Week to Combat Impaired Driving
Festive RIDE Campaigns Launch Across Ontario This Week

The annual Festive RIDE (Reduce Impaired Driving Everywhere) campaigns are set to launch across Ontario this week, with police services increasing roadside checks during the holiday season to combat impaired driving.

Increased Police Presence During Holiday Season

The campaign officially begins this week as announced by Windsor police and Ontario Provincial Police. This seasonal initiative represents one of the most comprehensive impaired driving enforcement efforts of the year, targeting drivers under the influence of alcohol, cannabis, or other drugs.

Police services across the province will be conducting roadside checks at various locations and times, including both daytime and evening hours. The increased enforcement comes as holiday parties and gatherings typically lead to higher rates of impaired driving incidents.

Zero Tolerance Approach to Impaired Driving

Law enforcement officials emphasize that they maintain a zero-tolerance approach to impaired driving. Police have the authority to conduct mandatory alcohol screening of any driver lawfully stopped, without requiring reasonable suspicion of impairment.

The consequences for impaired driving in Ontario remain severe, including immediate license suspensions, vehicle impoundments, substantial fines, and potential criminal charges. For those convicted of impaired driving causing bodily harm or death, penalties can include lengthy prison sentences.

Public Safety Reminders for Holiday Travel

Police are reminding motorists to plan ahead if they intend to consume alcohol or cannabis during holiday celebrations. Always arrange for a designated driver, use public transportation, or call a taxi or ride-sharing service rather than risking driving impaired.

The Festive RIDE campaign typically runs through the holiday season into early January, with police services coordinating their enforcement efforts across municipal and provincial jurisdictions. Last year's campaign resulted in hundreds of impaired driving charges across Ontario.

Authorities encourage citizens to report suspected impaired drivers by calling 911 immediately, providing the vehicle's location, direction of travel, and license plate number if possible.