Seth Meyers unleashed a blistering critique of President Donald Trump's habit of placing his name on buildings and institutions. During Thursday's episode of Late Night, Meyers noted that Trump was set to attend a dinner at the newly renamed "Donald J. Trump United States Institute of Peace."
A Never-Ending Trend
The host complained, "All right, when is he going to stop naming stuff after himself? It never works out." The audience erupted in laughter when a photo of Donald Trump Jr. appeared on screen, delivering the silent punchline at the 1:00 mark.
Trump's Self-Naming Spree
Trump's efforts to brand items with his name or likeness this term have included the Kennedy Center, a "Trump Class" of battleships, $1 coins, and the Institute of Peace. Meyers' jab highlights the ongoing trend of the president's personal branding across various institutions and symbols.
