North Horizon Holdings served as principal sponsor and venue host of the 2026 World Soccer Block Party at Parkway, a community celebration held on June 20, 2026, in Toronto. The event, presented by the Parkway Centre Business Association (PCBA) and supported by the City of Toronto’s FIFA World Cup 2026 Community Celebration Support Fund, drew more than 500 residents, local employees, business owners, community organizations, and visitors.
Event Highlights and Attendees
The free family-friendly event at Parkway Place featured youth soccer demonstrations, penalty kick challenges, live music, cultural performances, interactive games, and family entertainment. Attendees also enjoyed local food vendors, community information booths, and an art exhibition showcasing emerging local talent.
Distinguished guests included Shelley Carroll, Toronto City Councillor for Don Valley North; Jean Yip, Member of Parliament for Scarborough–Agincourt; and Thomas McGinty and Tyson Ma from the City of Toronto’s Economic Development and Culture Division. Community leaders, business representatives, and local residents also attended.
Community Impact and Statements
Councillor Shelley Carroll highlighted the importance of neighbourhood-based events in strengthening civic pride and fostering meaningful connections. “Events like the World Soccer Block Party showcase the very best of our city by bringing together residents, businesses, and community organizations to celebrate diversity, inclusion, and civic pride,” Carroll said. “As Toronto welcomes the world during FIFA World Cup 2026, community celebrations like this help foster meaningful connections and highlight the strength of our neighbourhoods.”
Helena Zhou, Chief Executive Officer of North Horizon Holdings, emphasized the company’s commitment to community engagement. “As a principal sponsor and venue host, North Horizon is proud to support initiatives that bring people together and strengthen the communities where we live and work,” Zhou said. “This event reflects the diversity, inclusion, and community spirit that define both Toronto and the Parkway community. We are honoured to partner with PCBA, Avenu Properties, Synergy Protection Group, community organizations, and elected officials to create a celebration that connects people through culture, sport, and community engagement.”
Partnership and Support
The event was made possible through collaboration between North Horizon Holdings, PCBA, Avenu Properties, Synergy Protection Group, and various community organizations. The City of Toronto’s FIFA World Cup 2026 Community Celebration Support Fund provided additional backing, underscoring the city’s commitment to local festivities ahead of the global tournament.
