Team Canada jerseys are flying off the shelves at World of Soccer in Calgary as the national team shines at the FIFA World Cup. The store has reported unprecedented demand, with shipments selling out within hours of arrival.
Unprecedented demand for Canadian gear
According to store manager Alex Thompson, sales have surged since Canada advanced to the knockout stages. 'We've never seen anything like this. Every shipment we get is gone within a day,' Thompson said. The store has ordered extra stock but struggles to keep up with demand.
Fans are eager to show support for the Canadian squad, which finished second in Group B after a 2-1 loss to Switzerland. The team's performance has sparked a wave of patriotism across the country.
Impact on local businesses
Other retailers in Calgary have also reported a spike in jersey sales. The trend reflects a broader enthusiasm for the World Cup, with bars and public viewing areas packed during matches. 'It's swept up in a fever,' said fan Maria Lopez, who waited in line for an hour to buy a jersey.
The demand has led to some shortages online, with major retailers like Sport Chek and Lululemon selling out of certain sizes. The Canadian Soccer Association has encouraged fans to buy official merchandise to support the team.
